Oh gawd not another one.
ever feel annoyed when you’re getting out your car and some pesky guy comes over begging for ‘cool interesting stuff’ saying he’s a ‘trendwatcher’? i mean is it just me, or is every 2nd person on the street a trendwatcher these days? i was a trendwatcher once. but back then, nobody had heard of Demetri Martin. thecoolhunter didn’t exist. the internet was held together by Yahoo Tape. nobody but designers knew about ffffound. times have changed y’ulle. if you’ve got Google, you don’t need a trendwatcher to tell you what’s cool. in fact this site + this site = free cool stuff in your RSS feed 4 eva. now grow up and get a real job.
A company of trendwatchers.
A freelance trendwatching consultant (be prepared to pay more $$)
Posted in advertising, insight, trends
Tagged advertising, beggars, grow up, homeless, insight, market research, marketing, my branded life, real-time, south africa, trendwatchers, trendwatching, youth
Check out Creatives on Twitter: The Strategy issue, where you can see a mildly confusing but good write-up of yours truly. 10and5 are the online, South African version of Creative Review. It also features The Gasping Man a.k.a Cafe Racer.
Good times @Loeries with Nicole and Dave. Miss ya Jupiters. xx
Posted in advertising, creatives, design, my real life
Tagged 10 and 5, advertising, cafe racer, creative review, marketing, my branded life, south african, strategists on twitter