
Got my first spool developed from my Lomo Diana Mini (above). Here are some of my favs:






You can see more in my flickr set.

Got my first spool developed from my Lomo Diana Mini (above). Here are some of my favs:






You can see more in my flickr set.
Posted in Uncategorized
Been watching this Lily Allen video over and over. Feeling slightly inspired by England’s ‘drinking epidemic’. Having a birthday has made me introspect about ‘where I am in my career’ and ‘whether I am where I could be’. It’s made me ask important questions like ‘is it time to stop taking my pill and pretend I was still on it to my boyfriend when I fall pregnant’ – a pretty universal question all girls face at one time or another.
Definitely not digging that vibe. Am really glad I’m not ‘nearly 30 and out every night’ with my biological clock blackmailing me into fucking up my life by ‘settling for plan B guy’. Are any of you going through this?

Time to have a baby? Maybe have a baby to quit smoking? So many options. Life is so full of potential.
Went to the VICE magazine launch on Friday night (thanks weaerawesome). It was basically like The Loeries at Assembly. Loads of advertising people. Loads of ppl passing around this lame rumour about how the band playing ‘had never left Soweto before’. Sigh. Wish I had never moved to Joburg and stopped being a ‘gullible white person’. Definitely would have been a lot of fun if I was 16 and had ‘my whole life ahead of me / my virginity intact / a set of fresh lungs / no fucking clue about “how the world works” ’. But 10 years has changed my idea of a good time, and I spent quite a lot of the evening wishing I hadn’t forgotten my MJ mask in the car, kicking the smoke out the way so I could walk.

LOVE to partay and stink like an ashtray the next day. Is my fav.
A lot of drunk ppl were buzzing about The New Young Pony Club which turned out to be a chick DJ playing Justin Timberlake (true story). Luckily I went home at 11 so never saw all those sad, disappointed faces who had their pony dreams dashed. Is a good thing. Hate seeing people I know drunk because then I feel I have ‘seen their inner tard’ and can never respect them again.

A fan after witnessing the New Young Phony Club DJ set.

A cunning plan by 'a rad hip band'.
Saw a lot of chicks in the bathrooms applying coats and coats of lipstick. Some chick pulled her friend into the bathroom stall with her and stayed inside for like half an hour. She must have been ‘having trouble inserting her tampon’. I remember this one time at high school our guidance counsellor offered to help if any of us had any trouble inserting our tampons. There are some really caring people in this world, we should all give thanks. Also give thanks for not being ‘nearly 30 and out every night’, unless you are.
Hey y’ulle. Bet some of y’all are thinking I’ve been very quiet for someone who gets free stuff for writing a load of crap about brands on her blog. I have been quiet, but not by choice. I might be killed for saying this, but I’m being held captive by Vodacom’s 3G “service”.
See, I took out a contract thinking having Internet at home would mean 2 things: a) more time at work to focus on winning a Grand Black Lion Eagle Canned Loerie Award at work and b) more time to focus on bringing my 70 billion or so readers a better blog, filled with truth disguised as semi-illiterate irony within the context of my life as an attention-seeking copywriter with a god-complex (ie the ‘Everyman of Advertising’).
Alas, alack, my good intentions are half-way to hell by now, as is the soul of Vodacom, for selling me a service that doesn’t actually exist. Dear readers, you’ll notice a prominent lack of ‘funny pictures’, links and my trademark random pink, orange and green word-colouring in this post, and for that I apologize. They don’t allow a full-service WYSIWYG editing suite here in prison. It’s just me, my iPhone and the WordPress app. It’s cold, and there are rat apps gnawing at my feet apps. Where is my god now?
I’m going to try and blog once more tomorrow. I doubt Vodacom will let me. They’ve already confiscated the razor blades I was going to use to terminate our contract. Not really sure what the point of living without blogging is. Might have to think it through in another low-Fi blog post. MTN, Cell C – if you’re Reading this, please, send help. Destroy this blog post after Reading it. And tell my Mom I love her.
I wait with hope,
Alex
Posted in cellular, consumption tours, internet, mobile, online, purchase process, Uncategorized
Tagged 3G, brandfail, my branded life, over capacity, prison, vodacom
i told y’ulle earlier that i did some writing of letters and things for Mark Stead’s 3 Bears Caravan, which you can also check out in Elle Decoration’s Revamp 2009 issue. well, they can also all be found here. i’ve been told that the drawing of bear humping goldilocks doggy style is framed and up on the walls of the caravan. happy reading.

Posted in Uncategorized

Happy Friday Y'ulle.
Posted in Uncategorized
Tagged advertising, emily veitch, marketing, mybrandedlife, quotes, working in advertising, young & restless

is it sad that Britney’s twitter account getting hacked makes my day?
is it sad that i follow Britney Spears on twitter?
does it make me ‘mainstream’ and ‘tasteless’?
are there any tasteful, alternative and cool people out there who can ‘save me’ with their own taste in music and copy over an iTunes playlist with brands like LadyHawke, MGMT and Cansei de ser Sexy (CSS)?
am i ‘too straight’ for finding Britney Spears way more authentic, down to earth and better produced than some who, say, calls themselves Lovefoxx?
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y’ulle can follow me on twitter here.
Posted in Uncategorized
Tagged britney spears, crystal castles, CSS, ladyhawke, lovefoxx, MGMT, music, my branded life, teeth, twitter, twitter gets hacked, vagina
i joined my boyfriend and his parents at their holiday house in struisbaai, where we spent a few days on white sandy beaches and a few days cooped up inside because it rained. but it was good. we ate so much that we won’t need to eat again this whole year. rad, hey.

Fancy some grilled pubes?

The abandoned masthead at the lighthouse at Cape Agulhas.

Rei dallying about at Cape Agulhas.

Sunset on the rocks at Struisbaai.

I got a holiday job holding up the very blue sky.

Spent a lot of time in a bikini feeling happy beach vibes.

The *real* 2 oceans vibe.

Lazing on the sand.

The quaintness that is struisbaai harbour.
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the second half of our holiday took place in Nature’s Valley, just outside of Plett. if our holiday was a movie, the blurb on the back would read something like this:
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in retrospect, it was also a movie about overcoming my own personal issues, such as vertigo, fear of the sea while on rocks and cold showers in the outdoors, and it wasn’t all that bad. at the time though, things seemed quite bad. my most poignant memory from aforementioned hike goes something like this:
Rei and I atop a rock about 9 feet high that has no top, only culminates in a long spike that runs from the sea to a cliff, me in bikini, barefoot, mewling because I can’t put my weight on either foot without my feet being shredded, him sitting and putting my shoes on and tying my laces for me while I hold onto his head for balance, sea smashing and smashing over us, vertigo setting in because blood has rushed to my head because of how I am standing in order to not cut my feet.
******************************************************************************************
i think there’s something special about a holiday that brings a couple together in such an interesting way, so i gotta give it some credit. thanks must go to Lucy for hosting us, and to Reggie and Cecilia for being amazingly efficient hikers and cooks. also, my camera finally died on this holiday. dead and done. so no pics yet, but will try get some from others. and now you know.
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not really. these were from Halloween drinks at Jupiter a few weeks ago. nostalgia vibes. the interns made them. you can’t hold it against them, except when they come job-hunting. mail me for their names.

The Living Dead.

Isn't this their logo anyway?

I'm dating one of these so nothing bad to say here.
Posted in Uncategorized
Tagged advertising agency, decorations, disses, drinks, halloween, inter agency rivalry, jupiter, mybrandedlife, ogilvy, saatchi, tbwa, tombstones
why, you sit in their stores and refuse to move until they do, just like this guy did.

South Africa's Most Loved Brand.
yes, my life is amazing, it could even be compared to that of an international glamour model – one who likes to hide her hot body from everyone in case her friends got jealous and stabbbed her with their cuticle sticks. last friday the Jupiter drinks were themed Never Gonna Give Quirky Mexi Up (actually was something like Cinco Amigas) and we had a Pinata named Jason (after the highly respected Jason Yankelowitz):

My name is Jason Yankelowitz. I am a unicorn. BreeeEEeeee!

Don't you just want to snuffle me? BreeeEEEEeeeee!
great for releasing Friday frustrations built up by being in a recording studio for the whole of thursday. I generally love recording but this must be the longest project i’ve worked on – a good 5 minutes long, whereas i’m more used to 30 second radio ads. anyhow i hooked up with Herman from Milestone who is an absolute dream to work with, so it wasn’t too bad. plus the new Milestone studios are looking so super cool.

Herman: A patient, kind man. Reminds me of my father's father.
then renee had a drinks thing at her iPod flat ( it really does look like an iPod, it’s so white it’s impossible to get a photo that isn’t blurred – what follows is one of the few). We drank JWBL and climbed into the SingStar, until the boys monopolised it and the girls had to sit around chatting in the kitchen.

Lucy and Renee: an unblurred marvel of photographic genius. Bow.

What can you tell about the guests at the party from their shoes? And, why did everyone take their shoes off?
spent the rest of the weekend relaxing, taking it eeeeeeeaaaaaaassssssaaaaaayyy. did a fair bit of running and we even attempted a spring clean. Rei moved his whole room around, I unpacked 2 boxes, which isn’t really springcleaning. but i tried. saturday was the most amazing sunny weather so i attempted to sit by the pool and even dived in but got a severe ice-cream-headache. here is a pic of Rei being King of the Kitchen <3 <3 <3 <3 <3 <3 <3 <3 <3

<3 King of the Kitchen <3
Sunday marked my ONE MONTH SMOKE FREE anniversary ********bigachievement*********. That means i don’t smell like ash the whole time and I won’t end up looking like the Chupacabra —> NY Times described ‘pox on humanity’ (such a great article, worth reading).

Raisins: great in the tummy, not as a face. Smoking sucks kids!
Posted in Uncategorized
Tagged brand ambassador, brand slut, chupacabra, drinks, glamour model, iPod flat, jason yankelowitz, jupiter drawing room, milestone studios, mybrandedlife, pinata, quitting smoking, rachel zoe, raisin face, recording studio, reijer van der vlugt, renee van reenen, shoes, smoking sucks, smoking wrinkles, sponsor baby, spring cleaning, weekly roundup

Tennis Time. Outfits are most important. We have gone for a mixture of retro Royal Tannenbaum (Rei) and silly ra-ra skirt from YDE ie. Herschel schoolgirl (me). Together we are not so cool as to be intimidating, not so uncool as to be mistaken as a couple from outside of the city bowl area.
even though the weather was nothing like Paradise Island Saturday, we got up at 9 and munched down some oats with apple and syrup and almonds, and got ourselves off to the Gardens Lawn Tennis Club. we go there because they have a general attitude best embodied by this sign:

If one is to be authentically Capetonian, it is important to be closed to new people and things, and to uphold every small and insignificant rule in the hopes that you will offend anyone who doesn't know that this is the way. If done correctly, you need never meet anyone from outside of Cape Town - ever - nor will you find yourself having to broaden your mind or use your imagination.
of course, Rei and I are not actually members. this is not on purpose – every time we arrive someone official-looking just buzzes us in and never asks us for money. who are we to make conversation with someone we don’t know, let alone make conversation about tennis club payments?

Life in Cape Town - pretty confusing.

A grey day for tennis.
after a few games and some rallies and a lot of chilly cloudy air blowing on our sweaty hocks, we thought we’d better go home and get changed so we could go shopping. this was to be a big shop since our cupboards have been bare for quite some time. this is due to the fact that there’s a recession so the money we’d normally spend on food has been cut out of our budget, which now looks something like this:
Wallpaper Magazine ********** R5 000
Monocle Magazine************R4 000
iPhone 3G x 2****************R10 000 (we have both broken the ones we got free from Apple – hey who knew touch-screen Mario could be so addictive)
Medium broadband connection****R15 000 (South African internet prices tsk tsk)
3rd World Ambient Trauma Counselling (it’s the latest thing, helps you stop worrying about crime and getting hijacked or diseased or when Horlicks will finally become affordable here)************R20 000
Parking Retainer outside The Waiting Room on Long Street (a new thing, so we don’t have to drive around the Long Street block over and over on a Saturday night) *******R2 000
Flickr Pro Accounts*********$50 (don’t know how much that is in Rands)
So that pretty much uses up our disposable income, which is why this shop had to be good and last us at least a week or so until we can sell some art on Etsy or sell our friends taste in fashion and music out to some market research company in order to earn some extra monies.

"Are you ready for Garden's Centre?"

"Ready as I'll ever be!"

Staple diet for young professionals in the creative industry.

Moooooooooslie! Makes those days you forgot lunch bearable. Alpen is cheap and less molasses-coated than many mueslie's on the market. That is why it wins with us.

Coconut milk - because conditioner is too expensive these days and if there's one thing we both need, it's hair shine.

Because the internet will soon be a luxury for us middle class folk, we are stocking up on fax paper. Email me if you want my fax number so you can send me your comments. I promise a personalised reply to each and every one.

Guavas - the 'it' fruit at the moment. I can't figure out why a makeup brand hasn't covered certain fruits with their stickers yet. A gloss brand in particular. Juicy Tubes? I am wearing Elizabeth Arden Gloss in this pic in case you're wondering.
Shopping took a lot out of us, so we napped a large part of the afternoon away. Then Rei got down to making dinner while I took photos of him, and then me and him.

Chopping stuff to go in the wok.

Dinner anticipation builds in the kitchen.

Dinner gets down to cooking. Rei is an amazing cook - this is the first phase of an elaborate pasta meal.

Dinner is served. Not so bad for a pair of creative young professionals in a recession.
Posted in Uncategorized
Tagged advertising industry, alex van tonder, be cool, boyfriend, broadband, Cape Town, capetonians, coconut milk, creatives, crime, del.icio.us, expensive internet, garden's centre, garden's tennis club, girlfriend, guavas, horlicks, iphone 3G, Lay's chips, long street, monocle magazine, mybrandedlife, paranoia, parking, pasta, pick 'n pay, professional, recession, reijer van der vlugt, royale, simba, south africa, summer fruit, tennis, the waiting room, tight budgets, trauma counselling, wallpaper magazine, young
are you ready? now that American Apparel’s gone Authentic African (they should change their name) on America, you can bet there’s going to be a backlash. when i look at this i wonder what kind of person will buy and wear these clothes. maybe The Cobra Snake since he has been on a mission to print T-shirts for kids in Africa so they can be cool, too. maybe Paris Hilton would buy the boob tube for her trip down here when her Madden brother played in Africa, except that has already happened. Maybe all the rich Nigerian kids will buy their own patterns in another country when they do their yearly shop overseas and bring back stuff for their friends to buy (see how i slipped in that free nugget of market research info in there? i do that a lot, if you’re observant you should see loads of free ‘research’, like free love, on my site).

Afrika with a 'K' - now in fashion.
i was just thinking it would be really cool to bring out a Jacob Zuma range which is the same as what you see here except they throw in a really short skirt that shows your knees (American Apparel fans will be pleased to know that in AfriCa, if you show your knees, it means you’re a dirty slut who’ll have sex in exchange for money – which is a LOT easier than the American equivalent where you actually have to flash your hoo-hoo when you’re getting out of your limo).
i was also thinking they should make a print of the AIDS virus because that is very much in fashion in AfriCa (seriously, almost every 3rd person has it. How far will you really go to be cool, American Apparel fans? only those who have REAL COOL AMBITION will make it to this level. you have to really WANT it.).

The AIDS print. This season's must-have in AfriCa. Flannel is so last century.
Anyway, it’s actually awesome to have some of our indigenous stuff getting respect in mainstream retail outlets world wide. big up to AA.
Posted in Uncategorized
Tagged african, african range, afrika, aids, american apparel, basic instinct, be cool, benji madden, bespoke, boob tubes, britney spears, clothing, dresses, flashes vagina, free market research, insight, jacob zuma, kids in africa, kikoi, leggings, lindsay lohan, microscope, mybrandedlife, no panties, paris hilton, picture, shaven, skirt, south africa, stripes, t shirts, the cobra snake, traditional, upskirt, virus, vlisco, woodin

I can haz medal.
Kathi, Paige and I did the Virgin Active Indoor Triathlon last weekend. This is the first triathlon I have ever done, which is why I am impressed by my 25 min 41 second timing for 2km running, 5km cycling and 125m swimming. The event was really well put together and loads of fun – I’ll definitely be doing the next one.

James and the Giant Penis.
Last Friday’s drinks at the agency was themed ‘Cool as Ice’ and featured Vanilla Ice being blared over the loudspeaker, as well as the carving of a giant penis. The penis was carved live in front of everyone in about 30 minutes, and a clear hole runs through the middle of it so you can pour tequila down the top and put your mouth at the bottom. It kind of made everyone look like hamsters licking at their water bottle. I stress ‘kind of’.

Enough glee to last a week.
childhood friend of mine, Sam King, stopped over to spend the weekend with me before she headed back to Korea where she is teaching English. she brought me this Polaroid One600 and 2 packs of film to get me going – which made me so excited I basically couldn’t blog for a week. she also got me some other cool things, namely:

The latest installment in the Choo Choo stationary series - La La La Mona Lisa Choo Choo journal. LOVES it!

Korean cigarettes - lovely to look at since am no longer smoking.
then we bade a sad farewell to longtime designer here and dear friend of mine, Carla Kreuser, who heads off to Coley Porter Bell (the S. African branch, still very new). we went to Col’Caccio and ate pizza and drank tequila in the sunshine.

Carla looking more sober and composed than she is.

The design department shares my hair. From left, VonBrandis, me, Carla and Mallix

Natalie (left) was also leaving so the girls felt it appropriate to kiss, while Mallix felt it appropriate to get a really good shot. For later.

It wouldn't be a party without a Jason Head around. Jo happily holds the fort.
Posted in Uncategorized
Tagged advertising, arirang, blog, camps bay, Cape Town, carla kreuser, cat, choo choo season 7, col'caccio, cycling, diary, emo hair, farewell, fitness, ice art, ice penis, indoor triathlon, jason yankelowitz, journal, jupiter drawing room, kathi jones, korean cigarettes, long hair, medal, mona lisa, mybrandedlife, packaging, paige nick, polaroid camera, polaroid film, running, sculpture, selling hair, sharing hair, swimming, virgin active, weekly round up, wembley square