Daily Archives: November 18, 2008

christmas party pressure. so much pressure to be clever and funny.

Executive Creative Director sent this mail around yesterday:

It seems people are taking the Christmas theme of dressing up as your favourite singer and/or band very literally. You are, of course, very welcome to put on a wig and short skirt and come as Tina Turner, or wear nothing but black and come as Johnny Cash or Roy Orbison, or get 3 friends and come as ABBA. But here are some thought starters on how to be a little less obvious:

Put a flashing blue light on your head and come as The Police.

You could wrap yourself in a black refuse bag and come as Garbage.

You could dress like James and come as James. Duh.

You could strap a Radio to your head and come as Radiohead.

Two of you girls could come naked with a stuffed springbok under your arm. Yep, you got.

You could get a friend, one of you dress in white, one in black, and come as Salt ‘n Pepa. Even better if you each drilled holes in your head.

We don’t however want anyone coming as The Strokes, ok?.

Good luck.

Over and Out.”

Feeling rly worried that i don’t come up with the smartest costume. Especially since I’m a copywriter and supposed to be strong on concept. Supposed to have a brain for strategy, but what if i’ve just got a brain for wanting to look hot at the Christmas party and dress up like Amy Winehouse because i have as much if not more hair than her. And if i have more than 1 drink (not likely, given brand dilemma) it’ll just look like i’m in character?

Dance floors heating up. Time for the speech about how our agency needs to give an extra 10 %.

Dance floor's heating up. Time for the speech about how our agency needs to give an extra 10 %.

Agency Christmas parties are always big on the pressure like this. See, it all depends on what tribe you belong to within the agency. the PR chicks will make any theme an excuse to dress like slaggy whores. you could make the theme ‘Potato Sack’ and they would put ripped fish nets under the potato sack and cut the sack really short.

Client service are kind of similar. you get those client service chicks who essentially come as themselves and then put a flower in their hair and say they are Madonna in that one video where she had a flower in her hair because they are so scared of not looking hot.

You can count on the events company getting pretty zany, since they go to so many parties and have seen every costume under the sun they will very often have access to the best rental places.

But if you’re in creative, there’s big pressure. Big pressure to make some sort of visual pun, to make people work out what you are. Sigh. Thinking of sticking to my original plan and going as crazy britney. really miss those days of hers. Made me feel really together, like a lifestyle brand as opposed to a niche electro label. Gotta keep innovating, I guess.

Should have been a copywriter not a pop star.

Should have been a copywriter not a pop star.

Need a device like a pink wig to warn ppl im on the rag.

Need a device like a pink wig to warn ppl i'm on the rag.

Test-driving a car im about to write radio ads for.

Test-driving a car i'm about to write radio ads for.

Pulling another all nighter. Need the Bull.

Pulling another all nighter. Need the Bull.

not sure i can take this whole ‘dress up as your favourite band/singer’ brief srsly unless there’s some sort of award going. can someone phone Arlene Donnenberg and ask her if we can get cre8ive circle points for highly conceptual and original xmas party costumes? scared i use up my mental desktop thinking of awesome outfits and don’t have any left for award-winning ideas. what if ideas like are the eggs in your ovaries? as in, are you born with a set amount and once you’ve used them all up they’re gone? can i get my ideas cryogenically frozen, that way if i need an idea when i’m over the age of 35 i can use the ones i stowed away in my youth? is it true that older women have ideas with higher IQs than younger women?


“Always use christmas parties as an opportunity to show your Creative Director that you are one crazy m*otherf*cker by taking off your top and flashing your breasts. That way he won’t think twice about sending the potentially award-winning new media tactical brief your way next time management has a status meeting at Vida.” – Bill Bernbach