Sometimes, in this weird world just filled with people looking to ‘take down your personal brand’ a little light shines in the darkness (via an email Subject: Delivery at Reception. ta). And the delivery turns out to be a box of DVDs, some of which were designed specifically for OCD home-consumption (for eg. Flashdance starring Jennifer Beale as “Alex Owens” in the 1983 hit). Did y’als know I was born in 1983? I haven’t even watched Flashdance. I have a feeling (What a feeling!) it’s gonna change my (branded) life 4 eva y’als.
What. A. Feeling. Y. 'ulz.
But that’s not all. Cleverly, there were a selection of movies, each ‘strategically chosen to represent the core values that represent the Women’s Health brand and how it relates 2 its consumers via demonstrating its relevance via each movie strategically chosen to represent the core values that represent the Women’s Health brand and how it relates 2 its consumers via demonstrating its relevance via each movie strategically chosen to represent the core values that represent the Women’s Health brand and how it relates 2 its consumers via
Did you see wha just happened there?
UR brand 4 eva
I just made an infinity loop with a positioning statement leading into a USP. I am basically an “Ad Escher bro” “trapped in a never-ending world of targeted touchpoints”. Jees Y’als. Thought this post was gonna be about something simple, like MOVIES. Welcome 2 da night train bros.
Can almost smell this y'ulz
Back to the point: yesterday the heavens opened and the skies rained down
Super amped about all this. Not kidding when I say the only one of these I’ve actually seen is The Notebook & Something About Mary (1983 remember…) basically had a life-changing experience last night when I watched Breakfast At Tiffany’s and I found out the lead character is a ‘lady of the night’ – did y’als know that? Thought it ironic that an image of a woman who has ‘become synonymous with class’ is actually a ‘portrait of a prozzie bro’. Love the world y’ulz, always filled with surprisies!
Anyways just wanted 2 say thanks to Woman’s Health for the gift. Getting a box of movies was enough to make me ‘seriously consider reading your mag’ (via reading it). Actually read the whole thing and have also changed my leg routine to Backwards Thigh Extensions over Lunges & Squats which is what I have been doing to keep my thighs in Beyonce, all based on the nifty tear-outs. Thanks y’als. Thanks thanks.
Thanks thanks thanks (via tangling my hand up in my shirt while blogging this)
Posted in branding, cool stuff i like, free stuff, my real life, personal branding
Tagged branded giveaways, breakfast at tiffany's, dvds, flashdance, free stuff, gift, magazine, movies, my branded life, something about mary, what a feeling, women's health