Category Archives: celebrity

Obsessin’ over ur BlackBerry makes ur Personal Brand look poor.

Jus’ saying y’alls. I’m real sorry u can’t afford 2 pay 4 ur internet but pls don’t ‘pretend it’s a plus’. Maybe y’alls can apply 4 ‘government aids’. Remember 2 ‘use a condom’ (y’all know gov is ‘down with sleepin’ around’). ‘Such is life’ states that BlackBerry’s R crap. I can substantiate this via a sample study done by the NielsenAmpTrendScaleBrandVibeWatchReport, unpacked below:

Amanda Bynes - who is she?

Amanda Bynes - who is she?

Tara Reid. 'nuff said.

Who dis chick again? Oh ja, Brooke Hogan.

Observation: Only poor D-listers use BBs.

Conclusion: Only poor D-listers use BBs.

And ‘now we know 4 sure’. Peace.

Latest Single Release: Da Black Puma


Y’ulz I’m bored in da New SA
Got myself elected now I sit all day
Sippin’ on the Chivas in the Union Buildings
Got me all randy like a buckwild gelding
Hired all my homies now they owe my ass big
They be sippin’ on my juicies like a suckling pig
I ask for a car and they buy me a jag
I ask for cash I get a Louis Vuitton bag
I ask for a crib and they build me a castle
Coz dey love how I do it in dem leopard-skin tassles


I’m Zuma
Da Black Puma
I got’s a peen and I know how to use her
I’m Zuma
Da Black Puma
You wanna do it in the conference room-ah?



I got 5 wives and even more lives coz my dick don’t stick when I dip it like a knife
In the honeypots filled to da brim with AIDS
Guess it’s all true what my witchdoctor say
“Take dis tongue of frog and dis eye of newt
mix it all together throw da bitch in the boot
drive her off a cliff if she says you raped her
say ‘no comment’ when dey call da newspaper
You da Prez you can do what you wanna
Ok Maybe not da cliff just send her off to Ghana”



I’m Zuma
Da Black Puma
I got’s a peen and I know how to use her
I’m Zuma
Da Black Puma
You like my snazzy jazzy party costume-ah?


I been Prez one year so I’m kicking up a gear coz I got this old man Mandela in my ear
Says ‘Uphold the institution of the A – N – C
Less funky chicken, more AIDS policy’
Mandela-shmela-kwela dang dis geezer don’t stop
Kicked him out my office for my dawgs dat give me props
You don’t like my rules I piss you out like water
And when you not looking I be sticking it in your daughter


I’m Zuma
Da Black Puma
I got’s a peen and I know how to use her
I’m Zuma
Da Black Puma
I push my seed in your babygirl’s womb-a


Psychographic Profile: I am a blogger


I am a blogger, y’ulz.
Kinda realised it for real
When I got Thando’s request 2 ‘blog as a contributor’
When I got RTed 100+ times in one day
When I got a bunch of free stuff from Citi Golf / Woman’s Health / Nomu
But it really hit home when some small-time “designer”
Insulted me in the open on a friend’s facebook page
Because I wasn’t a person 2 him
2 him, I was a “subject”
“somefing 2 gtalk about while waiting 4 illustrator 2 render pattern-heavy-repetitive designs”
(even tho I know his wife, & that they had 2 get married 2 have sex, via extreme Christianity)
I am no longer a person y’ulz
“Sad face”



I am a blogger y’alls
In the beginning, was just me & wordpress
Just wanted 2 ‘write outside of work”
Just wanted 2 develop a discipline I could apply 2 my “novel-in-progress”
Just wanted 2 make others out there “feel less alone”
While copychecking financial reports / advertorials / pushing a 2cent coin around the gaps in the Checkers spreads
Just wanted 2 pay homage 2 “god” (via blog-god hipsterrunoff)
But “life finds a way” (miss u John Hammond. Miss u Jurassic Park)
And even though my blog was cre8ed a female
It changed sex and mated with itself 2 create “a life of its own”.
Shazam y’uls. Just like that.


I am a blogger, y’alls.
Just wanted 2 reach ppl via “speaking their own language”
Just wanted 2 cre8 an efficient self-marketing tool
(That wasn’t a cruddy bunch of layouts in a big heavy leatherbound portfoliobro)
Instead, cre8ed a monster munch of a non-personality
4 ppl 2 judge me on b4 they meet me
or LOL at if they have already met me
or stalk if they have met me, romanced me, gone Britney on me & been rejected by me
Miss the days b4 ppl recognised me in Gardens Centre
Miss the days when I could share my “innermost thoughts” without being misquoted by myself (via being “a different character at the time”)



I am a blogger
Had such big dreams y’all.
Was going 2 ‘become a writer’ 2 ‘honour my cre8ive spirit’
Not sure how it “all went so pear-shaped”
Can’t figure out “Where I went wrong”
Thinking of doing “The Artists Way” to reconnect with my soul (miss u soul)
Hope I can some day “find my way back home” y’ulz.
In the meantime, I can haz a favour?
Pray 4 me. 4 eva. And checkmyblogeverydaysomyhitrategoesupsoicanchargemoreforads kthanksbye.


Peace y’ulz.

This post also appears on SA blog That’s How It Is.

I’ll mock it up, show u what I got

OMG y’ulz. Think I might just binge eat KFC 2 deal with the waves of extremely positive emotion washing over me right now.

Lady Gaga +  typeface = You can read my Neutra Face



Should I sue myself for not buying myself a ghd sooner?

Okay. Every once in a while, I experience something that prompts me to ‘drop that stupid, irritating voice’ i use to write on my blog and ‘just get real’. The ghd Style Lounge – which i was privileged enough to attend on Friday evening – is one such brand activation which has prompted such drastic action. In all seriousness – “srsly y’all” – this event blew my mind. “O RLY?” i hear you say. “Howcome y’ulz?” I hear you say. I’ll attempt to do justice to the sheer delight that was having my makeup done by Benefit, my hair styled by 2 ghd Angels, then being styled by Accessorize and being given a remote control with which to shoot myself. Not in the foot, but on an infinity curve that had been set up, “just like a real-life photo shoot”. Oh my word. Oh my hat.

Firstly, the venue was just amazing. Roodebloem Studios in Woodstock, for those interested:

A magical wonderland.

You walked in, were greeted with a glass of Krone and a Vitamin Water, and then you went and waited with sumptuous snacks until a Benefit artist could start doing your makeup.

Sumptuous snacky treats.

Sumptuous snacky treats.

Waiting area.

Delicious product display.

More delicious product display.

Benefit's Beauty Bootcamp

The Result: Makeup by Benefit

Once you got your makeup did, you had a little more Krone before heading over to the Style Stations (see above) to have your hair done by 2 lovely ghd Angels. Since my hair is naturally straight, I asked for them to ‘get a l’il zany y’ulz’ and give me some curls and, most importantly, show me how to make curls with a ghd (Creation Mist, Hold Spray, Obedience cream and…go!). This really was revelatory to me – I had no idea you could curl with an iron. “Srsly y’ulz” – no idea.

A before photo: hair is still untouched.

Hair: a work in progress

No hair “After” pic yet because those were a part of the shoot we had on location, but I’ll upload them as soon as I get them. Once hair got did, we were taken in hand by a stylist who added a little something special to the look we were creating, to make us a little more ‘shoot ready’.

Accessories! Yay!

Getting styled. Glove love.

And then I was given the top 2 ghd products to suit my hair as recommended by one of the ghd Angels.

Miracle mist and obedience cream.

In the words of my blog:

“Srsly y’ulz – should I sue myself for not buying a GHD sooner?”

Check out all the pics from the other ghd Style Lounge activations here on facebook, or at the ghd Style Diary. PS. Benefit makeup can only be bought at Woolworths. Anyone looking to ‘treat me for xmas y’ulz’, hit me up with one of their fab products.

the third coming

watch and learn y’ulz. WATCH AND LEARN.

Which faded international celebrity should i humiliate (via writing them into an ad?)

Ice ice... baby? More like grown man? Middle-aged dude? "Ice-Ice Middle-Aged dude." Has a ring 2 it.

A new trend is slippy sliding round the S-Africanland advertising ideas adoption curve y’ulz. Am HUGE proud of Ogilvy CT for starting it. Y’ulz are geniuses. This trend is called:

“Humiliate a faded international celeb via writing them into an ad”.


Loves it. Can’t wait 2 humiliate my own faded international celeb. Who d’yulz thanks it should be?

Stephanie "I did meth to cope with the lameness of Full House" Tanner?

Stephanie "I did meth to cope with the lameness of Full House" Tanner?

Miyam Balik aka Blossom? She'd be gr8 in an ad 4 'how rad it is 2 be jewish' (via her degree in neuroscience, Hebrew & Jewish studies)

Think Bob Sagett would be great in a zany ad that is a montage of ppl tripping over vacuum cords advertising a new cordless vacuumer. What u think?

Which faded international celeb would y’ulz like 2 see humiliated?

***UPDATE**** Quick fact-correction here, Jupiter actually started this trend (via Louis Gosset Jnr Snr Mr bro). Sorry y’als, 4got about that. Am HUGE proud of y’ulz for  starting this trend. Y’uls are what legends R made of. Y’ulz can watch one of The First Humiliations (there were 5 involving this faded celeb – they went all out) here:


****EVEN FURTHER UPDATE****

A very good-looking and smart and amazingly awesome hot bro just informed me that ACTUALLY, Jupies didn’t invent this trend. Whomever does the advertising for Silver Sands Casino and humiliated faded Swedish ‘star’ Dolph Lundgren via writing him into their advertising invented this trend. Does anyone know what agency does Silversands? Does anyone know who the un-named genius is? Don’t worry Ogilvy / Jupies – y’alls are still early adopters for ‘copying it before the masses copy it’. Still respect / love y’all.

Pls pay me $$$ so I can get health insurance. Kinda 'spent all my cash' when I was young + stupid. Thanks y'all.

What should I go as to the Agency Halloween party?

Is the agency Halloween Party on Friday. Have pre-filled my timesheets with work so I can ‘get lunch at Garden’s Centre’ while picking up a l’il something a Party Tricks / Mardi Gras / Tinka Tonka Toys. Feel like I rly need 2 ‘bring it’ this yr since the USA took Halloween to a whole new level (via Noah Cyrus aka Miley’s sister aged 9)
Is okay y'als, I'm Christian. The Lord made my body in his image.
Could always recycle my Amy Winehouse costume from the xmas party but will risk creatives saying ‘it’s been done b4’. Dress code is ‘your baddest self’ which is kinda vague (via PR organising a party & not rly getting the idea of “single-minded messaging”).

Fond xmas party memories.

Considering ‘showing some tit’ via saying I’m “dressed as Client Service”, but worried no one will ask me what I’m dressed as (via thinking I rly am Client Service) & will have to drop the words I AM CLIENT SERVICE into casual conversation while ppl stare at my tits & don’t listen 2 what I am saying. Is quite catch-22. Very confused. Will draw a graph.

A graphical representation of the 'excuse 2 dress like a slag' Halloween trend

Don’t rly understand my graph. What are y’ulz gonna be this Halloween? Mike Schalit? John Farqhar? Brian Searle-Tripp? (miss u BST).

my Big Day Out

Hey y’ulz. Had a serious reality check this am. Just kind of realised that there’s more to Cape Town than Wembley Square. Seriously – this is massive progress for me. Had my morning Vida at Green Point Vida as opposed to the usual Wembley Square, which threw me for starters. A lot of mommies with Dior glasses chumming little brats in babygap with pasteis de coco. Anyway, then made my way with my mucho Meie de Leit over to the Cape Royal hotel (which is very pleasant indeed – I could probably be quite happy there were it my official residence) where I was to drop nugget bombs of web marketing wisdom for the Huddlemind Word of Mouse course (which I did quite well – even wore a dress, showed some leg). Finished my talk and then stayed to hear Seth Rotherham talk about his rise to internet stardom via 2oceansvibe, which is a great story, btw, try corner him in the bathrooms at Caprice and make him tell it to you some day. MAKE him.  All in all this was a lot of stimulation for one morning and am nowly safely back at Wembley, ‘getting on with work’. Am considering branching out and going to Camps Bay vida tomorrow am, but that might just be too much for one week.

The man, the legend.

The man, the legend.

Id be pretty happy staying in one of these swanky bathrooms.

I'd be pretty happy staying in one of these swanky bathrooms.

Close encounters with the TBG while brainstorming

See kids? THIS is what can happen if you get into advertising. You work late nights without being paid overtime. You present endless options on ideas, and they all get bombed for whatever reason. You get harangued for being on the internet ‘when you should be working’. You mooch around Wembley Square for hours on end, “brainstorming”.  And then the TBG walks in, and makes it all worthwhile.

And suddenly everything is wonderful.

And suddenly everything is wonderful.

Read more about similarly inspiring encounters with TBG here.

From the Couch Episode 176

Check out this banging video of us 27 Dinner bros riding dirty in our Limo (if you’re wondering when I’m going to stop ‘going on about this’, it won’t be any time soon). Filmed by Marc and Dave, the boys at From The Couch, a very funny online talk show on all things 2.0, it’s worth checking our the rest of their site for their amiable banter and good happy Hout Bay times. I have a good story to tell about Marc. We once had a ‘twitter fight’ over whether Follow Friday sucked or not (it sucks). He #FFed me just to annoy me. I told him to do it one more time ‘at his Perel’ (his surname is Perel). Then he #FFed me again, so I twitter punched him, and then we both called for peace and that was that.

27 Dinners

27 Dinners was supremely legendary. First up was our pimp-assed limo trip around the peninsula, which was a little like being on the Starship Enterprise.

Warp speed ON!

Warp speed ON!

There was champagne everywhere.

A little champagne before the show.

Mirrors and LCDs everywhere.

Mirrors and LCDs everywhere.

The boys from From The Couch, and Matt Buckland and his lady on the left

The boys from From The Couch, and Matt Buckland on the left

The view from the window as the sun went down

The view from the window as the sun went down

Arrival at Bombay Bicycle Club (the 7-Eleven makes this pic so special)

Arrival at Bombay Bicycle Club (the 7-Eleven makes this pic so special)

Red carpet paparazzi razzle dazzle

Red carpet paparazzi razzle dazzle

One of my fav LBDs - Woolworths Studio W, ladies.

One of my fav LBDs - Woolworths Studio W, ladies.

Presenting Steri Stumpie work.

Presenting Steri Stumpie work.

Getting a T-shirt thanks to RSA web.

Getting a T-shirt thanks to RSA web (click for more)

Some chill time.

Some chill time.

Onto the minor details, I gave a talk that contextualised the Steri Stumpie work we’ve been doing. I tried to show the geeks just what goes into a good messaging campaign, and how social media can be used to enhance and drive home the message, rather than social media being the idea. Sounds very complex but is basically the exact opposite of ‘The Medium is the Message’ (sorry McLuhan), which was really just some catchy l’il viral mnemonic that spread around when tactical had just exploded onto the scene. Must  say congrats to Dave and Chris for organising a supremely awesome 27 Dinners. It rocked. PS. Red carpet photos courtesy of Brandon Golding.

I am confused. Am I a man or a woman?

Hey y’ulz. Been watching the news. App there is some chick who ran real fast now she is ‘suspected of being a man’. Makes me worry coz I can do lots of things rly efficiently which makes me worry if I am a man. What do y’ulz think? Does ‘being able 2 do something real well’ disqualify you from running in the Being A Woman Race?

Made this list of things I can do well:

I can write rly well.
I can ‘think up clever ads’ rly well.
I can ‘be witty and smart’ rly well.
I can ‘figure out html’ rly well.
I can ‘manage clients’ rly well.
I can dance.
I can jive.
I can have the time of my life.

Conclusion: I AM EFFICIENT THERE4 I AM A MAN.

Please see evidence of ‘real women’ to compare my skills with:

Clearly visible: Poon & Boobs

Clearly visible: Poon & Boobs

Clearly visible: poon & boobs

Clearly visible: poon & boobs

Clearly visible: poon & boobs

Clearly visible: poon & boobs

Conclusion 2: U ARE ONLY A WOMAN IF YOU KEEP SHOWING PPL YOU HAVE A POON AND BOOBS.


So bummed. Think my bf is gonna be real disappointed when he finds out he is dating a bro. At least I’m not famous so the media won’t ‘use my manliness as a hook story’ to sell papers. Hope the blogmunity is kind 2 me. Pls just remember that even tho I am now a man I am still the kind-hearted, sensitive blogger I always was. Now with peen.

How the penis works.

How the penis works.


What must I do this weekend?

It’s the weekend y’ulz. Not sure what to do with myself. Starting to feel like drained by being a ‘adweblebrity’. Sometimes I just wish I could live a ‘normal’ life. Marry some ‘normal’ guy and forget this online stuff ever happened. Wish the old saying ‘once you put something on the internet you can’t take it off again’ wasn’t true. Wish someone had told me how fame was gonna ‘eat me up, spit me out & turn me into a banner ad on facebook without asking for my permission’ before I released my 1st sex tape / social media campaign. Can only hope that I’m a lesson 2 y’ulz.

I love you guys. You know me better than I know myself.

I love you guys. You know me better than I know myself.

What do normal ppl do on weekends? Have heard it’s quite rad to ‘chill with a beer at &Union’ bcoz they only serve 2 types of food and say fuck-you to anyone who complains. Have heard that normal ppl ‘tolerate being treated like crap’ and actually enjoy it.

So normal. So real.

So normal. So real.

Have also heard there is some ‘party at the Biscuit Mill’ on Sat. Haven’t been to a party ‘just anyone can go to’ in years. How do the caterers manage if they don’t know how many ppl will be there? Do ‘open’ parties often run out of Moet? (that was a trick question – Moet is cheap crap).

Good times with arbs.

Good times with arbs.

Maybe I’ll venture out of the city bowl, except the ppl outside the city don’t always get ‘netiquette’ and sometimes do crass things like ‘ask 2 add me on facebook’. Worried that if I smile at someone in the southern suburbs they will take it as permission to ask to ‘pick my brain’ on their latest ‘social media activation planning schedule’ when all I want to do is shop for scented vanilla candles at The Space in peace.

What do y’ulz ‘normal people’ do for fun on the weekend?

wish i could stay in hospital 4 eva

Why living at Medi-Clinic Cape Town is better than living in my (very rad, but let’s face it, not nearly as service-orientated) flat:

– they gave me my own private room with a view of the city and an en-suite bathroom

– people kept asking me ‘how i was’ and whether i ‘need anything’ and fluffing up my pillows

– they brought me food and drink when I wanted it and rolled me around on a bed

Like, the best! I could get used to that. Also super pleased with my brain implant, which now allows me to ‘Blog Just By Thinking’ (BJBT). Which is exactly what I’m doing right. now. While you let that wash over you, do spare a moment for a LOL-filled interview with Our Lady Gaga, who talks about monsters, playgirls and how her sex does NOT distract from her music. LOVE the purple horn hair. Want it. Can someone hook me up? <your ad here>