MyBrandedRetrospective part 1

Y’ulz getting all nostalgic about all the good times we’ve had here together. Now that MBLTM is ‘coming to a close’ via ‘transforming into a new blog’, I feel it’s only appropriate to run y’all through some of the good times, and some of the bad times. Like that time when I wrote about ATL vs BTL and some ATL people I work with ‘told on me to our boss’ because they ‘are whiney l’il b*tches felt offended’ and i got ‘called in for being naughty’ and was prompted to ‘consider taking our personality insurance’ – true story. Good times!

And that time those 9-year-olds ganged up on me and ‘called my radio ads stupid’. Bad times but also good times, really. And that time I made a break-through in ‘learning 2 speak Client Service’ which was invaluable 2 my career. Ah y’all, I’m gonna miss y’alls. Srsly. Gonna miss y’alls crazy letters, like the one letter where I was enlightened that ‘I don’t have 2 go all the way I can just kiss’. Y’alls should stick around this week for more retrospective introspection as we ‘get our emo on’ recall the whirlwind of a rollercoaster adventure ride that has been our time together here on MyBrandedLifeTM.


What a ride y’alls. Can’t wait for the next chapter, but more about that ‘l8er in the week’.

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Y’alls, we need 2 talk.

I have a confession my frendz. I am not ‘who y’ulz think I am’. Well, maybe in some ways. But the truth is, there is more to me than jus’ ‘building a personal brand’ and being a ‘sarky l’il jaded semi-original millenial’. So much more y’ulz. And I want 2 share that with you.



Y’all know how Beyonce’s PB is 2-fold? As in, sometime’s she’s the ‘Beyonce we all know & luv’ and sometimes she’s ‘Sasha Fiercey’? Well, MBLTM is kinda like my ‘Ad-girl Sasha Fiercey’ except waaaayyyyy less sparkly dresses. I started it for ‘a bit of a laugh’ bcoz I kinda felt like I was ‘taking my job too srsly’ (via getting upset over cre8ive miscarriages).



But I’m starting to ‘feel a little stifled’ by this here voice. Kinda like ‘I would like 2 see other voices’ so when I do ‘come home 2 MBLTM’ I can ‘rly appreciate her 4 who she is’ and do so ‘because I enjoy it’ rather than ‘because I have to’. So I’m suggesting a ‘trial separation’ from this particular Personal Brand, just so I can ‘play the personal branding field’ and ‘get 2 know other PBs’. I know y’ulz feel me.



So pretty soonish I’m thinkin’ of inhabiting a ‘newer, more chill alter blog ego’, which I have yet to announce . Yes y’ulz – am also considering adopting a ‘nom de plumey’. Kinda realized that this blog was ‘a l’il confusing’ for industry ppl who didn’t know me / friends who did know me / people in general. Like sometimes y’all ‘didn’t know I was joking’ (via gettin’ offended).



Am thinking this new Personal Brand
will be more about ‘the happier-go-lucky-draw-me’. Coz deep down inside, I am ‘just a girl in the world’ y’all. I likes to ‘shop it up’. I likes 2 ‘read novels by Marian Keyes’ (via reading JM Coetzee & needing a quick ‘pick-me-up’). I likes 2 ‘go 2 jazz at Asoka’. I likes 2 ‘eat sushi at Nobu’. I likes 2 ‘sing along 2 Rihanna in my car‘ (‘get down if ya feel me throw ur hands up 2 da ceiling y’ulz’).



NEwayz. What y’ulz thank? Does this ‘sound intriguing’ or does it sound like my PB is ‘becoming a generic pile of shit’? Can y’all ‘live with this’ or am I ‘committing personal brand suicide’?

“Kisses” (via potential new voice – please rate out of 5 stars)

Obsessin’ over ur BlackBerry makes ur Personal Brand look poor.

Jus’ saying y’alls. I’m real sorry u can’t afford 2 pay 4 ur internet but pls don’t ‘pretend it’s a plus’. Maybe y’alls can apply 4 ‘government aids’. Remember 2 ‘use a condom’ (y’all know gov is ‘down with sleepin’ around’). ‘Such is life’ states that BlackBerry’s R crap. I can substantiate this via a sample study done by the NielsenAmpTrendScaleBrandVibeWatchReport, unpacked below:

Amanda Bynes - who is she?

Amanda Bynes - who is she?

Tara Reid. 'nuff said.

Who dis chick again? Oh ja, Brooke Hogan.

Observation: Only poor D-listers use BBs.

Conclusion: Only poor D-listers use BBs.

And ‘now we know 4 sure’. Peace.

Am i a freaking MILLENIAL?

Y’ulz, am worried. have worked soooooo hard to ‘not fit in a box’ or be ‘easily segmented’ but according 2 this l’il jazzy slideshow there ‘are loads of me out there’, ‘not fitting in2 boxes’. Have also been ‘made aware’ of some ‘nifty trix’ i have yet 2 emply, 4 eg. ‘having a show at my house’ instead of ‘seeing a band’, and ‘making my own fun’. Are y’alls aware of this? Have y’alls been aware of this ‘the whole time’? Why did no1 tell me? Is ‘the joke on me’?

Want 2 die. Fuck my life.

(thanks 4 enlightening me, sethbro.)

Conversation with a CRM manager

Phone rings. I answer.


CRM dude:     Hello, is that Mr van Tonder?


Me:                  No it’s not Mr van Tonder.


CRM dude:    Um, is that Queen van Tonder?


Me:                  Uh…sure. Let’s go with ‘Queen’ (flashbacks to a very varied Title drop-down menu…).


CRM dude:     Okay, Queen van Tonder, I’m calling from [Premium Alcohol Brand],   and I’d just like to confirm your details are still the same.


Me:                  Sure. How can I help you?


CRM dude:     Is your address still ‘Castle Greyskull, Wembley Square’?


Me:         Uh… (thinks back to that one evening years ago when I was asked to ‘fill in your details if you would like to experience further     communication from Premium Alcohol Brand’) No. It’s Castle Greyskull, 3rd Floor North Block, Wembley Square.


CRM dude:    Thanks. Enjoy the rest of your day!



Introducing… The Blogging Gown

Y’ulz. Basically been exploding all day about my brand new Blogging Gown which I got from JT One. Can you handle this?

The Blogging Gown.

I also got HEAPS of the sexiest lingerie my l’il runner’s ass has ever been contained by, so from now on will ONLY be blogging in lingerie and The Blogging Gown. Can you picture it? No? I’ll try have some shots up by Monday. I have a feeling this will do good things for my Personal Brand.

Latest Single Release: Da Black Puma


Y’ulz I’m bored in da New SA
Got myself elected now I sit all day
Sippin’ on the Chivas in the Union Buildings
Got me all randy like a buckwild gelding
Hired all my homies now they owe my ass big
They be sippin’ on my juicies like a suckling pig
I ask for a car and they buy me a jag
I ask for cash I get a Louis Vuitton bag
I ask for a crib and they build me a castle
Coz dey love how I do it in dem leopard-skin tassles


I’m Zuma
Da Black Puma
I got’s a peen and I know how to use her
I’m Zuma
Da Black Puma
You wanna do it in the conference room-ah?



I got 5 wives and even more lives coz my dick don’t stick when I dip it like a knife
In the honeypots filled to da brim with AIDS
Guess it’s all true what my witchdoctor say
“Take dis tongue of frog and dis eye of newt
mix it all together throw da bitch in the boot
drive her off a cliff if she says you raped her
say ‘no comment’ when dey call da newspaper
You da Prez you can do what you wanna
Ok Maybe not da cliff just send her off to Ghana”



I’m Zuma
Da Black Puma
I got’s a peen and I know how to use her
I’m Zuma
Da Black Puma
You like my snazzy jazzy party costume-ah?


I been Prez one year so I’m kicking up a gear coz I got this old man Mandela in my ear
Says ‘Uphold the institution of the A – N – C
Less funky chicken, more AIDS policy’
Mandela-shmela-kwela dang dis geezer don’t stop
Kicked him out my office for my dawgs dat give me props
You don’t like my rules I piss you out like water
And when you not looking I be sticking it in your daughter


I’m Zuma
Da Black Puma
I got’s a peen and I know how to use her
I’m Zuma
Da Black Puma
I push my seed in your babygirl’s womb-a