Tag Archives: macbook pro

Should I eat of the Moonfruit?

I’m a human. A social being. So whenever other humans do something, I get all frenzied and scared I’m missing out and am sure to copy them right away, and then do my research on the topic later. Right now everyone’s hash-tagging #moonfruit in their tweets, which is kind of like forwarding that mail about penis enlargement to all your friends. Love it when my friends spam me. Makes me feel closer to them.

Just want 2 win a MacBook Pro. Will basically do anything for Mac products.

Just want 2 win a MacBook Pro. Will basically do anything for Mac products.

Should I hashtag moonfruit? What is a moonfruit? Sounds like something Alanis Morissette would use to describe her vajayjay. Does hash-tagging a brand on twitter have a negative effect on your personal brand? I kind of think it makes ppl look ‘desperate’ and poor, not rly the kind of ppl I would choose to win my competition (oh did I say it was a lucky draw? Oops).

Howling at the moonfruit.

Howling at the moonfruit.

I guess ppl who hash-tag to enter competitions see poverty as being a glam part of their personal brands. Much like the ppl who drop out of college and get jobs at Royale see waittressing and ‘struggling through life’ as glam. I think the poverty-as-glam trend is a negative trend, because the truth is that we are in a recession, and we should be aspiring to more. Dunno. Just a thought.

The MoonFruitDanceTM

The MoonFruitDanceTM

“And the dogs were barking at the new moonfruit

whistling a new tune

hoping it would come soon

so that they could die.”

–    Nelly Retardo, popculture embracifist

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weekly roundup: stuff and things

if i was still doing tv ads i would probably be obsessing about how i can get wes anderson to direct one of my commercials. good thing i am now focusing on design and more through-the-line, experiental / real-life/ meaningful concepts, because i can imagine i would do a lot of lame things like get dressed up like Angelica Houston in Life Aquatic / Royal Tennenbaums and re-enact classic scenes from those movies just so i could fit getting all celebrity-director feverish into my 9-5. i would post lots of movies on youtube which no one but my colleagues and stalker ex boyfriend would view, while they cringed for me. anyway here is an ad starring brad pitt that wes directed.

Hello I am Wes Anderson. I directed classics you might have heard of such as A Life Aquatic, which was inspired by me drinking this glass of water. I also directed The Royal Tennenbaums. Plus I directed that quirky movie about 3 brothers who find themselves on a train in India. I forgot the name because I dont define myself by what i do but rather by who I am. I am confidant and down-to-earth. I am sorry but i cant direct your fragrance commercial because it doesnt align with my personal brand, even though you wrote it for me. I guess Ive changed. Youve changed. Change is part of life. Sorry.

Hello I am Wes Anderson. I directed classics you might have heard of such as A Life Aquatic, which was inspired by me drinking this glass of water. I also directed The Royal Tennenbaums. Plus I directed that quirky movie about 3 brothers who find themselves on a train in India. I forgot the name because I don't define myself by what i do but rather by who I am. I am confident and down-to-earth. I am sorry but i can't direct your fragrance commercial because it doesn't align with my personal brand, even though you wrote it for me. I guess I've changed. You've changed. Change is part of life. Sorry.

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in other news, i spent an amazing day at the South African History Museum on Saturday. went and investigated all the fossils. learnt about where we come from. learnt about how we evolved from small 1-bit file sizes to full on 500 GB living breathing human hard drives. remembered how small we are in the greater scheme of things. i even met a really nice shark with whom i hit it off immediately. we might get lunch next week.

Its good to make friends with people who are different to you, so that you can learn about yourself through your differences.

It's good to make friends with people who are different to you, so that you can learn about yourself through your differences.

this followed a most intense full-body massage i had at the Paris Spa right here below our offices at Wembley Square. a girl called Abigail took me for an Aromatherapy treatment, and managed to coax out via sheer force all the tension that’s been building in my shoulders for the past year or so. i came out feeling like i’d found god in the form of a plump and smiley masseuse with hair extensions. big thanks must go to my mum, who got me the massage as a christmas present.

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I bumped into Kanye West on a blog this morning, and he told me he’s giving up rapping for fashion. says he just wants to do something normal, now that he is at the apex of his career / everybody’s career.

Kanye with this summers new menswear pattern. Swirly vibes are the new pinstripe.

Kanye with this summer's new menswear pattern. Swirly vibes are the new pinstripe.

So i asked him what of that great idea i had where he could come be President of South Africanland. I pointed out that it would be pretty similar to being a rapper but he said he wasn’t sure if a seat in parliament would ‘bring it’ enough for him to feel motivated every day. sad news. got my hopes up. at least kanye has enough $ with which to bribe central st. martin’s. ask anyone who has any real talent and they’ll tell you they didn’t get accepted into central st. martin’s because their father doesn’t belong to the Old Boys Oxford St Martin’s Old English Money Lord Alumni. life’s tough when you’re just a nobody from southafricanland who didn’t make a ‘high art’ rap album to get you a foot in the fashion door.

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one more week til holidays. i go off on friday and come back on monday 5 jan. i know if i was *really* committed to being a real blogger i would blog all the way through but i’ve already committed to a tan and a book and a swimming pool. plus the screen on my new Macbook pro-Pod Steve Jobs Worx is too glossy for the outdoors. and i’ll be damned if i sacrifice reasonable exchange rates on Horlicks in Africa and then not make use of the sunshine.

Only 4 more days, horsey. Just put one hoof in front of the other. Think of all the carrots and sugarlumps waiting for you at the end of this week.

Only 4 more days, horsey. Just put one hoof in front of the other. Think of all the carrots and sugarlumps waiting for you at the end of this week.

giving Peter Pan Syndrome the (re)boot. now LOLing at the pun i made in my headline. LOL. wish i was me.

the time for me to grow up has finally arrived. see, for the past 3 years i have been freeloading off the companies i work for and relying on my oral sex skills to keep me in laptops. but now in these harsh economic times it seems that not even a blowjob can get passed under the tax table without someone asking why the new girl has the MacBook Pro Aluminium Ltd Edition Steve Jobs worx, and the sad truth is that if i want a fancy laptop i am going to have to buy one. sigh.

some people ask me, “Alex, why didn’t you buy one ages ago, you are so digital and stuff, surely you want your own super duper machine??”

it’s a good question, but i have a good answer, and that is that buying a piece of digital as meaningful and statement-making as a laptop makes me want to wet myself just so that i have something else to think about. see, the machine i buy will slot me into someone’s pigeonhole, and i have a lot of brand therapy to get through before i even start on my digital brand-made persona. for example, i am still not drinking alcohol because making a decision about what to drink and hence making a statement about who i am really is too much for me. this girl can’t cope with that right now, not before i decide on my summer sunglasses brand. and now i have been forced between a work-provided desktop PC (yes they still make them LOL) and some sort of mobile digital device that says the following about me:

– i am an innovator and not afraid to try and buy new things and i am smart enough to make the choice that is not the obvious one for everyone else but totally works for me

– i am rich and have a lot of money to throw around despite everyone suffering in these harsh economic times which means i am an anomaly and hence highly desirable as a friend / colleague / blogger / girlfriend / cool chick in ur photos / person taking photos at your self-published book launch

– i have an amazing sense of style and taste that makes anyone who sees my piece of digital feel inadequate in all that they do, including their career, who they are as a person, as a lover and of course, especially, on levels of physical attractiveness

– i have my shit together yet i am also a slightly kooky wildcard and my digital piece is alternately an object of love and peace and beauty and a devastating weapon of destruction and slicey words that will blow your mind and also make you see things differently and change your perspective on how you view yourself

– that i am a self-starting innovative go-getter who will stop at nothing to release her single / publish her book / write her blog / twitter her thoughts / upload photos of her rad life / download photos of her friends’ rad lives / shop online for her favourite brands (as of yet just a handful because i am really discerning)

Do I want a laptop that talks to me and tells me Im funny and smart? Or should by laptop automatically reply to people who write to me on facebook so i dont have to? Features are very NB when choosing a laptop.

Need laptop with auto-facebook-reply to keep in touch with my "friends".

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you see how hard this decision is? do i get a sony viaoaoaooo or whatever in pastel pink because it contradicts my strong jawline? or do i get the new macbook air because it’s completely useless in south africa and it will make people wonder how i make my money? or do i go against the laptop grain and get the most advanced blackberry known to mankind and make a big deal of blogging at the family christmas or whenever i’m in a mall? would i go to malls just to blog and start a mall-blogging trend?

Which laptop brings out the natural beauty in my eyes? Which laptop makes me appear younger and prettier than I am?

Which laptop makes me appealing to child predators?

this decision will have severe repercussions, make no mistake. i just want y’ulle to know that i’m putting a lot of thought into it and can promise that i will make the right decision when the times comes, and i might change my mind, but that will be the right decision, too.

getting to grips with recent paranormal political activity – please email through any sightings or information you may have

so there’s some sTrAnGe things happening in Southafricaland. Um, basically overnight we’ve got a new president. his name is… er… hang on i have never heard of him before so i need to do some research… Kgalema Motlanthe. yes. that guy. this is what he looks like:

Kgalema Mot-Mot is on the left. The guy on the right is the politician everyone makes fun of the whole time.

Kgalema Molanthe is on the left. The guy on the right is the politician everyone makes fun of the whole time.

first things first, that’s a major mouthful of a name for a president. it doesn’t roll of the tongue the way Mandela or Mbeki does. so he needs a nickname – I’m going to Christen him unofficially as The Mothman Prophecy from now on. because he is a bit like a Mothman Prophecy – he emerged from the deep ANC forest in a way that can only be described as science-fiction / paranormal activity.

this article about him says he digs the Broederbond. FYI, this is like a secret boys club that was a big part of the Apartheid regime. The Mothman Prophecy says he thinks they knew what they were doing. that’s quite weird because i thought we didn’t want things to be like apartheid, but anyhooooo… maybe that is just part of his hotheaded youth.

he also used to be down with that whole weirdness about HIV not causing AIDS… do you think there’s any link between a country who’s ex and current president questions whether HIV causes AIDS and the fact that 1/3 of the country is dying of AIDS? just a question…it says he has changed his Mothmind.

anyway this is a really long article, and even though i am educated it’s taking a lot out of me just to find out who exactly this Mothman Prophecy is, the president of Southafricaland. so i skipped to the end of the article and it says no one has anything bad to say about him in the ANC, and that both the Mbeki peeps and the Zuma ones like him. which is cool. it sucks when no one likes the president. i felt a pang in my heart watching the ANC be mean to thabo mbeki.

Go well Thabo. You should start a new party up with Helen Zille. It can be the United Educated Front.

Hamba kahle Thabo. You should start a new party up with Helen Zille. It can be the United Educated Front.

In my youth I used to be very politically hotblooded, and I might have blogged passionately ALL IN CAPS about What This Means. in my old age though i have calmed down somewhat and am only really concerned with 2 things:

1) how am i going to explain this to all my online friends? (seriously, they won’t understand) and

2) how is this affecting my own personal brand indirectly (ie. I am a Southafricalander, how do people perceive me now)?

i won’t bother with question 1 since that is the purpose of this post, but i will address question 2. the political instability could make people think i am stressed out and unstable, like my country. they could also see me as someone who does things with little regard for other people’s feelings, like my country’s leadership party. to answer my question, i guess it doesn’t affect how people perceive me at all then. although they could also think that i am someone who voted for The Mothman Prophecy, which would remind them of that really bad movie —> just because my President is now The Mothman Prophecy does NOT mean i liked that movie. please understand that nobody voted for The Mothman Prophecy, and he was simply put in front of us like The Rib Burger at Spur and we were told to eat. which is NOT always a bad thing! I’m a person with a taste for life, ok? nom nom rib burger.

**********My Personal Message to The Mothman Prophecy a.k.a. Kgalema Motlanthe a.k.a. The President of Southafricanland****************

Yoh man! Bet last week you didn’t think you were going to be president of the whole of Southafricanland this week? Bet you just thought you’d fit in some golf if the rain let up (which it didn’t – i hear political debates are great on rainy indoor days).

i don’t have much to say but these few humble points:

– everyone’s really nervous right now because no one knows what to believe about the ANC in the media. apparently some people are saying the ANC was behind the plane that never crashed into the pentagon and that an ANC ship crashed at Area 51 back in the 60s. now whatever the truth is, please just be honest with us and don’t do anything dodgy. we’re all just trying to make a life for ourselves and everyone just wants a president we can trust.

– please make smart business decisions. i just had to renew my Flickr Pro account and $25 dollars is a lot more than it used to be. plus i have maxed out my credit card on tinned food just in case there’s a paranormal invasion so you need to help the interest rates go down in whatever way you can. i am aiming to get a new MacBook Pro in December so it would really help if you could help me pay off my credit card so i can fill it up with debt again.

– please take Southafricanland’s brand into consideration when you speak in public. we know that not everyone does this which is why Europe thinks we take showers instead of using condoms and why no one will shake Southafricanlander’s hands at customs when we are going on holiday to Disneyland in Australia.

welcome on board Sir Mothman Prophecy. I hope you like your nickname – i thought it had a regal air about it, as if you are descended from paranormal royalty. i look forward to your reign and hope you will make friends with Helen Zille as her brand is the closest one i can identify with as a young educated lady in Southafricaland. so you guys should do a Crossover Brand Collaboration and in that way you will get access to audiences you never had access to before.

some fine examples of this can be seen in Opel Corsa’s collaboration with Morgan and all sorts of brands on TV at the moment. Also look at what Phillipe Starck and Puma have done together. Adidas and Diesel are making rad jeans love. Just think what you and Helen Zille could do? Maybe a fragrance, just to get things started?

A good fragrance collaboration could boost the South African economy and restore its citizens faith in the leading party.

A good fragrance collaboration could boost the South African economy and restore its citizens faith in the leading party.

Much love and good luck with leading the country and being president and getting the kids under control again. I really do have faith in you.

**********Alex******************