okay, i might be a million years late here, but i have just been introduced to Addictlab by a reader. From what i can tell, Addictlab is another creative gathering, except it’s got a lot more purpose than some of the stuff that’s out there. one might compare it with a property like Pecha Kucha, except it does a lot more than showcase opinions via an aggrandised brainstorm.
it has 2 sides to it: a creative side and a business side.
if you’re a creative, you sign up and put your work and inspiration on the site. depending on the needs of the active projects, you will be called upon to brainstorm and work in a freelance capacity. if you’re a business looking for a creative solution, you browse through the work that’s been done and can use what you like as reference. you then brief addictlab, and they brief their creatives, and together you come up with a solution. the solution can be anything from a first-phase brainstorm to a fully executed ad campaign to a street squad who hit the town with stencils to the development of a new product entirely. it connects brands with young, creative people who offer a very real service: they engage with your brand and make it their own. Addictlab also offers research and insight services, which makes complete sense.
i would love to see how this works in South Africa, where it seems to be now open for business. i’m signing up as we speak. watch this space.
Posted in collaborations, consumer collaboration, cool stuff i like, innovation, NPD
Tagged addictlab, better than, brands, business, consumer collaboration, creative, creative industry, freelance, generate, graffiti, hive, hub, ideas, innovation, instant grass, logo, marketing, mybrandedlife, new product, pecha kucha, product, professional, service, south african, street, workshare, youth
also found on Notcot. Subzero is less than life. to quote the packaging of this mantlepiece masterpiece:
“subzero came from a look at the psychology of populations. and well, myself….seemingly conscious, educated and caring, but completely paralyzed by the understanding of a lawless administration, various nations at war, a planet reaching boiling point, and it all seems out of control. Subzero does nothing; Less Than Nothing. He is depressed from his incapacity to affect anything. In the end it’s a call to arms really but for now he remains motionless, frustrated, mad, and simply bummed out.”
Posted in accessible premium, arts and culture, cool products, cool stuff i like, design, handmade, popculture, toys, youth, youth politics
Tagged 3rd world, accessible, angst, anti war, apathy, art, blog, collectibles, cynical, decor, depression, designer, emo, gift, less than life, luxury, mantlepiece, michaela salter, mybrandedlife, notcot, notcot.com, peace, perfect, product, protest, quirky, review, saulter.com, subculture, subzero, super premium, young people