Tag Archives: retail

Going to a brand party y’all.

I’m going to a brand party / secret event / happening
Gonna do my makeup dark & smudgy
Gonna sweat into my bangs to ‘bring the seks’
Gonna wear sneakers with a dress
Prolly not Converse this time
More of an Adi vibe
Kind of over Converse anyway
Plus don’t want 2 break the rules
(is diff with Adi)

NO U ARE NOT ALLOWED ON THIS CARPET. PLS GO BACK & READ THE RULES.

NO U ARE NOT ALLOWED ON THIS CARPET. PLS GO BACK & READ THE RULES.

I’m going to a brand party / secret event / happening
Gonna gloat about it on my fbook status / tweet to my followers / set my skype bubble 2 read:

“Hey any1 else going2 that super secret triple helix party on sat 24 oct 2009 at an undisclosed venue unless u also got the Ltd Edtn Test Tube?

No 1?

Guess I’m looking 4 a friend 2 come w me…

Who’s the lucky ‘friend’ gonna be?”

(And wait 4 ppl 2 beg 2 come with me via commenting on my status innocuous comments like ‘what’s dat party u talking about? sounds lame’)

Super top secret.

Super top secret.

I’m going to a brand party / secret event / happening
it’s only my 7 452nd one this year
Am aiming for 8 001 to top last yrs total
Am no longer capable of forming an opinion on a venue based on my feelings y’ulz.
Can only ‘go some place’ based on what brand will be giving me free stuff there
(is totally fine, kind of over having my own opinnies anyway)
So amped for this one
Bound to be free booze / hot sweaty sneaker bros / branded freebies
Just wanna get sh*tfaced / ‘meet new people’ / take pics on my Lomo app 2 upload 2 Flickr so ppl can see how awesomely zany my life is (in comparison 2 their crappy life & average camera)
hope they do a lucky draw for some Ltd Edtn sneaks / holographic laser pointer keyring / branded cap ‘n shirt
need something to make me ‘feel superior 2 every1 around me’ via being “expensive yet free” thereby implying how much i ‘take expensive shit 4 granted’ ‘because I can’,
now that bingeing on fast food / smoking cigarettes / sex with strangers / sex with extended group of friends has ‘hit the mainstream’
(such hard work being cutting edge y’ulz)

Just want 2 feel alive (via branded events).

Just want 2 feel alive (via branded events).

I’m going to a brand party / secret event / happening
Gonna ‘form a meaningful relationship w Adi via their embracing the Mad Scientist trend-fad’
Gonna engage w down2earth peeps employed on behalf of Adi
2 ‘be the voice of the shoe of the people’
Gonna punch out the lenses in the 3D glasses I got from watching UP & chill in the toilets with my top off & pretend am in a Lyall Coburn shoot
(can only dream y’all).

Photo of introspective yet active-looking cool chick by Lyall Coburn (extremely authentic photog)

Photo of introspective yet active-looking cool chick by Lyall Coburn (extremely authentic photog) from Adi Originals campaign

Photo of me via non-LC photog but getting there

Photo of me via non-LC photog but 'getting there' (PS. wish I put some Adis in that Pie Chart Of Stuff That Is Cool. "Art Regret")

I’m going to a brand party / secret event / happening
Y’ulz going? (is top secret)

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Violated by Mr Price.

it wasn’t the best weekend, i’ll be honest. i took a few blows. the first blow came when i found out i wasn’t a finalist in the SA blog awards (rough). and literally minutes – minutes – after the nice lady at the suicide hotline had talked me out of ‘the easy way out’, i got what i can only describe as being a complete violation of my soul in the form of a Singing, Talking Mr Price Text Message.

this is not a joke. this is not some smarmy material I’ve invented for the sake of ‘interesting reading’. my phone bleeped normally, as if it were just another text message from FNB telling me someone had dropped another mil into my account, when my phone notched its volume up 5 levels and started telling me about ‘great deals’, ‘getting it’ and ‘account’.

needless to say, i had a complete meltdown.
not sure what i ever did to deserve this kind of violation. this kind of pain.

Mr Price - touching me in my special place.

Mr Price - touching me in my special place.

i dropped my phone and ran to the 24 hr engen & ate imported toffees until the police lady with the nice doggy came and walked me home.

Really Mr Price? Are you really okay with making me feel like this?
Hate life.

want: raven coat hangers

Imagine a flock of them in a cupboard.

Imagine a flock of them in a cupboard.

found at designboom.

secret Levi’s Laser Show & a free pair of 501s

so a really cool thing happened last night. the boyfriend and i had heard there would be some sort of ‘happening’ on the corner of Long Street and Wale Street (Cape Town) at 8pm. so we braved the cold to go check it out. upon arrival we saw a small crowd of people clustered on the street corner. we waited around for about 15 minutes and then a laser projection appeared on the side of one of the buildings. the projection was of a graffiti artist, who appeared out of nowhere and started spraypainting the wall. at first it looked realistic, then the lasers started making all sorts of interesting shapes and effects on the words, which read: “Live Unbuttoned.” periodically the guy would disappear and reappear, bouncing over geometric shapes and doing Parkour-type jumping off the walls and roof of the building. then he would start his graffiti over again.

in the beginning were the words. and the words were ‘Live Unbuttoned.’

the artist starts playing with lights.

things get a little more interesting on the laser front.

jumping over laser shapes.

laser squiggles

missioning around with his materials

and this is where it gets interesting. suddenly, he’s no longer painting, but he’s playing on his mobile phone. next thing a number appears on the projection, and a word to SMS to the number. so we all frantically SMS, and receive a text back instructing us to find the ‘Live Unbuttoned’ truck, which is apparently parked nearby. we spot it in seconds and run across the road and bang on the door. a young guy asks me to show him the text message, and next thing i have a brand new pair of 501s in my hand. fantastic!

if you want to get your hands on a free pair of 501s, i’ve heard that there will be more laser shows in and around Cape Town. And Levi’s, if you’re reading this, please tell me why you didn’t throw any girls jeans into the mix? Because as rad and as cool as this stunt was, i can’t wear a guy’s cut, which makes it a bit of a let-down. How about something for us ladies?

Levi’s Young Guns event feat. Jitsvinger & ETC

Mark, Reijer and I went to the Jitsvinger & ETC performance at 14 Hope Street last night. the venue isn’t the best for MCs since it’s a hall and it makes the sound bounce around and echo and you don’t get to hear the best of what they’re saying, but it was an energetic performance no less. partially charged by the energy of the ardent fans who were clearly there to recite every lyric word for word, the rest of the crowd was a strange mix. in fact, there was a granny who outdid everybody in terms of stamina and enthusiasm when it came to dancing. to me it seemed like a mix of family and close friends, made up by a bunch of youngsters i didn’t recognise, which is not something that usually happens in Cape Town.

Mark and I were hypothesizing that if we didn’t recognise anyone, it can’t be populated by the usual advertising crowd, therefore maybe Levi’s was actually reaching its market? rather have fewer on targets (the hall wasn’t even half full) than lots that miss the target. quality over quantity. got some pics:

jitsvinger

jitsvinger

crowd:

crowd

ETC:

etc

jitsvinger, moments before he mimicked pulling a gun on me. seriously. freaking artists:

jitsvinger2

shoes styles:

converse

sound wall:

bluewall

huge cuervo presence at the bar, with brands like Bell’s Whisky (WTF? Demographic brain freeze perhaps?), Smirnoff Spin, Storm, Heinekin and Windhoek bringing up the rear.

cuervo

the venue:

venue

more crowd vibes

crowd3

crowd4

new favourite lunch spot: The Loading Bay

in Green Point. Fantastic sandwiches and some delicious lebanese food too. plus it looks stunning. you’ll find it in Hudson Street, de Waterkant. I recommend the Black Forest Ham and Emmenthaler on rye. it’s not just a restaurant, but also a boutique clothing store where you can get your hands on Blue Blood jeans – a brand cofounded by the same guy who brought Evisu jeans from Japan to Europe.

loadingbaycafe

interesting stuffs

Time magazine’s first ever Blog Index.

Damien Hirst + Andy Warhol + Levi’s Pop-up Retail store at Fred Segal in the states. eerie and cool.

warholhirstlevi

Friends of mine Jen and Cuan won a trip to Zanzibar in a design-off at Design Indaba this year (old news but at last i have found a picture of the ad):

jencuanad